Cookie Policy
Effective Date: January 1, 2025
What Are Cookies?
Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently and provide information to the owners of the site. Cookies enable websites to remember your actions and preferences over a period of time, so you don't have to keep re-entering them whenever you come back to the site or browse from one page to another.
How We Use Cookies
Mudra Agency uses cookies and similar technologies to enhance your experience on our website, understand how our website is used, and deliver personalized content and advertisements. We use cookies for the following purposes:
- Essential Operations: To enable core website functionality and security features
- Performance and Analytics: To understand how visitors interact with our website
- Functionality: To remember your preferences and settings
- Marketing and Advertising: To deliver relevant advertisements and measure campaign effectiveness
- Social Media: To enable social media features and sharing
Types of Cookies We Use
1. Strictly Necessary Cookies
These cookies are essential for the website to function properly. They enable basic functions like page navigation, access to secure areas, and authentication. The website cannot function properly without these cookies.
Examples: Session cookies, security cookies, load balancing cookies
2. Performance and Analytics Cookies
These cookies collect information about how visitors use our website, such as which pages are visited most often and if visitors receive error messages. This information is used to improve how the website works and understand user behavior.
Examples: Google Analytics, page view tracking, bounce rate analysis
3. Functionality Cookies
These cookies allow our website to remember choices you make (such as your user name, language, or region) and provide enhanced, more personalized features.
Examples: Language preferences, user settings, remembered login details
4. Marketing and Advertising Cookies
These cookies are used to deliver advertisements that are relevant to you and your interests. They also help us measure the effectiveness of our advertising campaigns and limit the number of times you see an advertisement.
Examples: Remarketing cookies, conversion tracking, targeted advertising
5. Third-Party Cookies
We may allow third-party service providers to place cookies on our website to perform various functions, including:
- Analytics and performance monitoring (e.g., Google Analytics)
- Social media integration (e.g., LinkedIn, Facebook, Twitter)
- Advertising and marketing platforms (e.g., Google Ads, LinkedIn Ads)
- Customer relationship management systems
Cookie Duration
Cookies can be either "session" or "persistent" cookies:
- Session Cookies: These are temporary cookies that expire when you close your browser. They help us track your movement from page to page so you don't get asked for information you've already provided.
- Persistent Cookies: These remain on your device for a set period of time or until you delete them. They help us remember your preferences and settings when you return to our website.
Specific Cookies We Use
| Cookie Name | Purpose | Type | Duration |
|---|---|---|---|
| _ga | Google Analytics - distinguishes users | Analytics | 2 years |
| _gid | Google Analytics - distinguishes users | Analytics | 24 hours |
| _gat | Google Analytics - throttle request rate | Analytics | 1 minute |
| _fbp | Facebook Pixel - ad delivery and measurement | Marketing | 3 months |
| li_gc | LinkedIn - store consent of guests | Marketing | 2 years |
| PHPSESSID | Preserve user session state | Essential | Session |
Managing Your Cookie Preferences
You have the right to choose whether to accept or reject cookies. You can exercise your cookie preferences in several ways:
Browser Settings
Most web browsers allow you to control cookies through their settings. You can set your browser to:
- Block all cookies
- Accept all cookies
- Notify you when a cookie is set
- Delete cookies after closing your browser
Browser-Specific Instructions
- Google Chrome: Settings → Privacy and security → Cookies and other site data
- Firefox: Options → Privacy & Security → Cookies and Site Data
- Safari: Preferences → Privacy → Cookies and website data
- Microsoft Edge: Settings → Cookies and site permissions
Opt-Out Tools
You can opt out of certain cookies using these industry tools:
- Network Advertising Initiative (NAI): www.networkadvertising.org/choices/
- Digital Advertising Alliance (DAA): www.aboutads.info/choices/
- European Interactive Digital Advertising Alliance (EDAA): www.youronlinechoices.eu/
- Google Analytics Opt-out: tools.google.com/dlpage/gaoptout
Impact of Disabling Cookies
Please note that if you choose to block or delete cookies, some features and functionality of our website may not work properly. Specifically:
- You may need to manually adjust preferences every time you visit
- Some features and services may not function correctly
- You may not be able to access certain areas of the website
- Personalized content and recommendations may not be available
Do Not Track Signals
Some browsers include a "Do Not Track" (DNT) feature that signals to websites that you do not want to be tracked. Currently, there is no industry standard for how to respond to DNT signals. At this time, our website does not respond to DNT signals, but we will continue to monitor developments in this area.
Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our practices or for other operational, legal, or regulatory reasons. We encourage you to review this page periodically to stay informed about our use of cookies. The "Effective Date" at the top of this page indicates when this policy was last updated.
Contact Us
If you have any questions about our use of cookies or this Cookie Policy, please contact us:
Mudra Agency
Email: operations@mudraagency.com
Phone: +1-350-440-4100
Address: 13th Street. 47 W 13th St, NY 10001, USA
